Mondi’s new ColorLok® campaign offers a chance to win one of three island holidays to Thailand, Tenerife and Malta
With an online island treasure hunt, Mondi asks participants to find the treasure chest and unlock the benefits of ColorLok® Technology – vivid colours, bold blacks and fast drying times on inkjet printers.
After further expanding its range of ColorLok® papers, global packaging and paper producer Mondi has launched a new campaign that highlights the benefits of ColorLok® Technology. The fast drying times, vivid colours and bold blacks achieved with Mondi ColorLok® papers are part of the company’s online treasure hunt, where players are led through a course of ColorLok® Islands. The game prizes feature holidays for two to Koh Samui, Thailand; Tenerife, Canary Islands; and Malta. In addition, Mondi will give away four trips within Austria.
For a chance to win one of these prizes, customers must enter a ColorLok® code at www.mondigroup.com/colorlok. Codes can be found on promotional stickering on select A4, 80 g/m2 reams of Mondi papers with ColorLok® Technology as well as lottery tickets distributed in magazines and by sales agents. Further codes will also be issued on www.mondigroup.com/colorlok.
“Mondi ColorLok® brands bring an added value especially in smaller offices and home offices, where inkjet printers are most often used. Mondi has a wide range of ColorLok® papers, which include high-white, off-white and recycled brands, offering customers a variety of options for any application,” explained Johannes Klumpp, Marketing and Sales Director, Mondi Uncoated Fine Paper.
Mondi’s ColorLok® Portfolio
Mondi offers twelve papers with ColorLok® Technology, the latest being NAUTILUS® Classic, a 100% recycled paper. ColorLok® Technology is based on a class of paper additives that visibly enhance the print quality of inkjet documents printing while also providing faster drying time. A specific chemical interaction between additives and the pigment holds the pigment on the paper surface while the rest of the ink penetrates deep into the paper, resulting in the crisp, vivid print quality.
Mondi’s online ColorLok® treasure hunt will be online from 1. March to 30. June, 2013.