Kotkamills has formed its European sales network for their upcoming folding boxboard and barrier board products. With 13 sales representatives in over 30 countries, Kotkamills can now offer personal service through local presence all over Europe.
The newly formed sales network consists of 13 sales representatives covering over 30 countries. A local sales network is at the core of Kotkamills’ strategy, as its new consumer board machine is to start production later this summer in Kotka, Finland.
The network allows Kotkamills to be present where the customers are and to provide a local service.
“We have carefully chosen our sales representatives for our main market, where we are entering with our new FBB and barrier boards,” says Pirjo Eteläinen, Director of Kotkamills Consumer Boards.
According to Eteläinen, the key is to offer excellent local service to all customers, especially those who demand a quick and reliable service.
“It is crucial that our sales agents understand our product as well as the needs of our customers. We need to have proficient representatives to be able to communicate our new product range and to serve our customers in the best ways possible. We believe we have succeeded in building the right team.”
Many of the sales representatives are already familiar with Kotkamills’ paper customers. In the UK and Ireland markets, for example, Kotkamills Consumer Boards has now teamed up with Crossleys, with whom Kotkamills has cooperated since 2011.
“We are delighted to have been appointed as the UK and Ireland sales representative for the new Kotkamills Consumer Board products. Their unique technology and local service are definitely greeted with anticipation in the market,” says Jonathan Blundell, Sales Manager at Crossleys.
Kotkamills is investing over 150 million euros to convert its printing paper machine into consumer boards’ production. The new machine, starting production in the end of June, is a first of its kind. It will bring to the market board with dispersion barrier coating applied online with board production. This brings a fully recyclable, renewable and repulpable alternative to PE coated board.
Further information:
Pirjo Eteläinen, Director, Consumer Boards
tel. +358 5 210 1204
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About Kotkamills
Kotkamills is a responsible partner that delivers renewable products and performance to its customers’ processes via product innovations created from wood, a renewable raw material. Our key brands include Absorbex® and Imprex®, both innovative laminating paper products for the laminate, plywood and construction industries. Moreover, Kotkamills offers ecological, technically sound and visually attractive wood products for demanding joinery and construction. In summer 2016, Kotkamills will start-up a new cartonboard machine designed to produce folding boxboard and food service boards for consumer markets, including the capability to add barriers on-machine. All Consumer Boards material solutions will be fully recyclable and repulpable.
Kotkamills has two production sites in Finland, located in Kotka and Imatra, and a subsidiary L.P. Pacific Films for Imprex® production in Malaysia. The majority shareholder of Kotkamills is MB Funds, a Finnish private equity firm.
www.kotkamills.com