Mondi’s Color Copy, IQ, and MAESTRO^® all ranked in top 5 for brand awareness in Europe

International packaging and paper company Mondi ranks again first in mill performance with their Uncoated Fine Paper mills in the new EMGE cut-size industry survey for 2016, yet again improving on its top rating in 2015. In terms of brand awareness, Color Copy, IQ and MAESTRO^® take 3 of the top 5 spots for mill brand awareness in Europe. Snegurochka is the best known brand in Russia and the Baltics, mentioned by 80% of the regional participants.

“We are very pleased with the results of the EMGE survey, particularly our mill performance being ranked first in Europe yet again, for the eighth time in a row,” said Johannes Klumpp, Marketing & Sales Director Mondi Uncoated Fine Paper. “Being ranked first in Europe in the performance ratings for reliability of delivery – the most important factor according to the survey – product range, customer service, innovative marketing approach and packaging alternatives, is a testament to our firm focus on customer needs and our continued drive to innovate and do things better,” he explained. In Russia Mondi Uncoated Fine Paper’s outstanding product range was rated highest.

The EMGE cut-size brand and supplier benchmarking survey covers the image of white cut-size paper mills and mill brands in Western and Eastern Europe in 2016. This report presents the results of an interview survey among the trade (paper merchants, Original Equipment Manufacturers/OEMs, and Office Stationary Distributors/OSDs). The research focuses on mills and mill brands covering customer awareness, factors of importance and product/mill performance.

“We aim to continue to excel at what is important to our customers: reliable delivery of the right products at the right time and excellent customer service, every day” concluded Mr. Klumpp.