Thursday, 13 January 2011 11:06

M-real shows wallpaper bases ideal for all design and decorating trends at Heimtextil 2011 Featured

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M-real, the world’s leading producer of wallpaper base, will show its full range at Heimtextil 2011 with products ideal for current design trends as well as making decorating easy.

M-real’s Cresta range includes duplex and simplex wallpaper base as well as non-woven products, meeting the demands of all printing and converting processes as well as the functionality of paste-the-wall, washable and peelable wall coverings. There are bases suitable for both expanded vinyl wallcoverings and paper wallcoverings, and specialist products that offer resistance to high temperatures in converting or are suitable for inks containing pearlescent pigments.

“There are exciting trends in wallpaper design at the moment, including big, bold colours and patterns,” says Risto Auero, VP Sales, Linerboards & Speciality Papers in M-real Consumer Packaging.  “Our non-woven grades, Cresta NG, NG2 and NGX, are ideal for this sort of design as they ensure perfect colour reproduction.  There is also demand for ‘retro’ designs, but without a return to the bad old days of paper hanging.  Today’s wallcoverings offer easy hanging, and can be removed simply by peeling – perfect for locations such children’s bedrooms where frequent changes may be expected.”

Together with its partners M-real is planning to invest in a new biopower plant at its Kyro mill, expected to be ready in autumn 2012, when also providing electricity and heat for the Hämeenkyro neighbourhood.  It would replace fossil fuels with renewable energy sources, primarily wood from sustainable, managed forests.  The biopower plant is expected to make a dramatic reduction in the mill’s CO2 emissions by around 100,000 tonnes a year - equivalent to the annual emissions of 60,000 cars.   

Risto Auero adds: “As the Kyro mill’s PM3 (paper machine 3) is dedicated completely to wallpaper base production, capable of making 105,000 tonnes per year, the new biopower plant would enable our customers to offer wallcoverings that combine top quality and performance with improved environmental credentials.”

The full range of M-real wallpaper bases includes:

  • Cresta D: Uncoated peelable and spongeable wallpaper base
  • Cresta D OBA: Uncoated peelable and spongeable FWA-containing wallpaper base
  • Cresta D1: Single-coated peelable and spongeable wallpaper base
  • Cresta D2: Double-coated peelable and washable wallpaper base
  • Cresta M: ingle-layer mechanical wallpaper base
  • Cresta MB: Single-layer high-bulk mechanical wallpaper base
  • Cresta NG: Uncoated wood-containing non-woven
  • Cresta NGX: Both sides coated wood-containing non-woven
  • Cresta NG2: Triple-coated wood-containing non-woven

For further information please contact in M-real Consumer Packaging:
Risto Auero, Vice President, Sales, Linerboards & Speciality Papers
Mobile +358 50 598 8828
E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

Read 3981 times Last modified on Thursday, 13 January 2011 11:16