Cascades has announced that its Cascades® Antibacterial paper towel has received Gold honors – the highest available – in the Edison Awards Consumer Packaged Goods: Cleaning Solutions category. The award, named after Thomas Edison, was bestowed to Cascades in a special gala held last night in Chicago and came by way of an international judging panel of more than 3,000 business executives, academics and leaders in the fields of product development, design, engineering, science and medicine.
The company's novel paper towel was launched October 2012 in the North American market as a simple, safe and effective way to reduce bacterial contamination and transmission. Dry to the touch, the green-colored Cascades Antibacterial paper towel has been confirmed in third-party testing to kill over 99.99 percent of harmful bacteria upon coming into contact with wet hands. Among other uses, the product was designed to help decrease contamination possibilities within the food processing and food service industries, and reduce absenteeism rates at work and school. Studies also show that paper towels are the best choice for good hand hygiene; the antibacterial version is therefore an even safer option.
“We're incredibly proud of this product and pleased to receive this distinguished honor,” said Suzanne Blanchet, Cascades Tissue Group CEO. “Eighty percent of infections are transmitted by hands, so we believe this innovation can have a significant impact on overall public health.”